Thursday, 15 March 2018 19:14

AUDIO: Soap Box Derby CEO on Chinese Expansion

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The All-American Soap Box Derby continues to spread its name and purpose across the globe. A few months back it was Australia. Now China is getting into the mix.

Mark Gerberich, the president and CEO of the AASBD, joined the Ray Horner Morning Show to talk about the derby heading east. Gerberich believes it is a great opportunity for the derby to head to Australia, China, and beyond, from both a brand-building and education standpoint. In China, the goal is for students to experience a taste of American culture, and, down the road, they hope Chinese students will come through Akron for summer camps.

The 81st FirstEnergy All-American Soap Box Derby will be from July 15th-21st at Derby Downs, next door to the Rubber Bowl and Akron-Fulton Airport.

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